Laylla Dane

In an industry teeming with saturation and perishable hype, Laylla Dane (real name Marta Daneva) looks like a person who has meticulously crafted a playbook on how to maintain relevance and consistency in everything
she does. Two decades into her career, she stands as one of the most successful Bulgarian-bred DJs to appear on the global electronic scene. Laylla’s impact, however, extends far beyond the decks, underscoring a multifaceted identity that defies categorisation.

Instead of staying locked in her own artistic path though, Laylla Dane has always exploited her newly acquired experience, knowledge, and energy in rather profound ways. The greatest effort in this direction was
launched in 2018 when she stepped in as the mastermind behind Wake Up Stran-Jah — arguably the most diverse and well-thought-out festival on the Bulgarian seaside. Adopting a smart and sustainable booking strategy, Laylla
played a major part in reinforcing the local scene with young talents, some of whom are now among the most valued selectors in Sofia’s electronic underground. This ethos of infusing the native landscape with insights and ideas for development is similarly evident in Laylla Dane’s frequent appearances in panel discussions, video podcasts, and
interviews.

From continuously exploring new forms of self-expression to creating meaningful experiences and inspiring fellow people to excel, Laylla Dane’s 20-year journey has been an eclectic one. And yet, you should go back to
where it all started for Marta to truly feel where her talents hit hardest.